Super Bowl Ad Highlights Disaster-Relief Efforts

Lately I’ve been noticing a lot more TV ads from corporations touting their do-gooder efforts, and it seems this weekend’s Super Bowl will be full of them.

Here’s a report about one such, complete with a preview.

 – Al

From Marketing Daily:

“Budweiser is … highlighting a water-related cause marketing approach to its Super Bowl ad this year.

“Budweiser’s [ad], unveiled today, is based on the brand’s having donated 79 million cans of water to disaster relief efforts over the past 30 years.”

Read the full story.

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