Facebook to Help Creators Build Relationships, Drive Engagement

Not sure this is the best time, politically, for Facebook to help influencers drive engagement and monetize their content, but here they go…

– Al

From Marketing Land:

“Facebook is taking steps to make its network more appealing to content creators and influencers by piloting a product testing program built around creator needs. [T]he experimental features are aimed at driving more fan engagement for creators and helping them create revenue from their Facebook activities.”

Read the full story.

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